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How can LMS eCommerce integration boost your external training offering?
Enhanced user experiences
eCommerce integration organises and displays all courses on the website, allowing you to arrange courses in multiple ways, such as by category, most recent, etc. A quality LMS may also offer AI capabilities to suggest courses based on search history and past preferences – giving the user a very personalised experience.
Pricing options
Dynamic pricing may feature in some LMS solutions so that eCommerce integration will allow you to set different external training course pricing for different segments of users.
Advanced Analytics
One of the great innovations of the digital age is the data that gets captured, allowing businesses to make data-driven decisions. And an LMS eCommerce integration provides detailed analytics of each user, enabling you to measure things such as attendance, grades, average time spent on a course, enrolments, etc. All of this will help you better understand which external training courses are generating the best revenue or identify those that aren’t performing as well – ultimately helping you increase revenue through the LMS platform.
Automation
An advanced LMS with eCommerce integration comes with powerful automation features that it can operate with a minimum of staff involvement. Automation can remove many of the routine daily tasks and minimise the chances of human error in these processes.
Flexibility and Scalability
LMS eCommerce integration supports the enrolment of a large number of users in a single course from a single platform. This means that your investment is ‘future-proofed’, able to manage tens of thousands of users.
Integrating eCommerce into your LMS and having a successful payment gateway can be an invaluable solution that enables you to monetise your external training content and offer powerful eLearning solutions.
If you don’t currently have your eCommerce LMS solution and are looking to sell training online, Hubken has both the experience and dedication to help you choose the ideal LMS for your business.
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